Extending the core journalistic principles of Trust, Knowledge and Public Service, Bennett, Coleman and Co. Ltd. (BCCL) established over 178 years ago, has continually undertaken initiatives for the betterment of Indian society. The group started expanding into the education sector with the launch of TimesPro - which focuses on short-term courses that enhance employability. It then launched Bennett University, a state private university in Uttar Pradesh with the aim of providing Ivy League quality of education to undergraduate and postgraduate students making them, ‘life and career ready’. Bennett University located at Greater Noida, commenced its operations on 08 Aug 2016.